2021 综合商务英语4(郑州工程技术学院) 最新满分章节测试答案
- 【作业】Unit 1：Production, Product and Marketing Assignment for Unit 1
- Unit 1：Production, Product and Marketing 第1单元测试题
- 【作业】Unit 2：Financial Management and Financing unit 2 单元作业
- Unit 2：Financial Management and Financing Unit 2 单元测试题
- 【作业】Unit 3：Corporate Social Responsibility and Going to the International Market Unit 3 单元作业
- Unit 3：Corporate Social Responsibility and Going to the International Market Unit 3 单元测试题
- Unit 4：E-Business Unit 4 单元测试
- 【作业】Unit 4：E-Business Unit 4 单元作业
本答案对应课程为:点我自动跳转查看
本课程起止时间为:2021-03-03到2021-06-30
本篇答案更新状态:已完结
【作业】Unit 1：Production, Product and Marketing Assignment for Unit 1
1、 问题:请提交你在本轮学习中所作的笔记以及思维导图，以图片的形式发送即可。请注意调整图片的方向，以便于老师批改哦，感谢同学们的配合。
评分规则: 【 根据笔记以及思维导图的完成质量给与打分。
】
Unit 1：Production, Product and Marketing 第1单元测试题
1、 问题:In economics， production just means the manufacturing of physical goods with exchange value. It doesn’t include the provision of services.
选项：
A:正确
B:错误
答案: 【错误】
分析：【In economics production means the creation or manufacture for sale of goods and services with exchange value.】
2、 问题:The basic factors of production in an economy include labor, capital, and natural resources.
选项：
A:正确
B:错误
答案: 【正确】
3、 问题:Products generally fall into two categories: consumer products and industrial products.
选项：
A:正确
B:错误
答案: 【正确】
4、 问题:The first stage in the new product development process is Idea Generation. In this stage a company is basically involved in the systematic search for new product ideas within the company.
选项：
A:正确
B:错误
答案: 【错误】
分析：【The first stage in the new product development process is Idea Generation. In this stage a company is basically involved in the systematic search for new product ideas. The major sources of new product ideas include internal sources, customers, competitors, distributors and suppliers.】
5、 问题:A product life cycle refers to the time period of producing a product from beginning to end.
选项：
A:正确
B:错误
答案: 【错误】
分析：【A product life cycle refers to the time period between the launch of a product into the market till it is finally withdrawn from the market.】
6、 问题:Marketing involves selling products and services, but that doesn’t mean marketing is limited to sales activities.
选项：
A:正确
B:错误
答案: 【正确】
7、 问题:An organization’s marketing and selling activities should be carried out under a well-thought-out philosophy of efficiency, effectiveness, and socially responsibility, which is just the concept of marketing.
选项：
A:正确
B:错误
答案: 【正确】
8、 问题:The marketing mix is the set of ideas that the firms have in doing its marketing.
选项：
A:正确
B:错误
答案: 【错误】
分析：【The marketing mix is the set of marketing tools that the firms use to pursue its marketing objectives in the target market.】
9、 问题:The function of marketing is only about selling and buying of products or services.
选项：
A:正确
B:错误
答案: 【错误】
分析：【The functions of marketing are embodied in the economic activities related to the transfer of property right, selling and buying, the transport and storage of goods, distribution, packaging, financing and procurement.】
10、 问题:Market segmentation is the process of dividing a broad consumer or business market into sub-groups of consumers.
选项：
A:正确
B:错误
答案: 【正确】
【作业】Unit 2：Financial Management and Financing unit 2 单元作业
1、 问题:请上交第二单元的思维导图以及笔记
评分规则: 【 按照思维导图以及笔记的记录情况，酌情给分。
】
Unit 2：Financial Management and Financing Unit 2 单元测试题
1、 问题:Financial management is the management of monetary resources. It involves planning accurately, directing the monetary resources at correct time and controlling the financial activities of a firm.
选项：
A:正确
B:错误
答案: 【正确】
2、 问题:Financial management should just focus on the tangible annual income and profit.
选项：
A:正确
B:错误
答案: 【错误】
分析：【Financial management should not just focus on the tangible annual income and expenditure, but should include the organization’s assets as well.】
3、 问题:In general, financial management consists of four kinds of management: investment management, capital raising management，working capital management and profit distribution.
选项：
A:正确
B:错误
答案: 【正确】
4、 问题:The only function of accounting and financial management system is to prevent financial risks.
选项：
A:正确
B:错误
答案: 【错误】
分析：【Accounting and financial management systems serve the various needs of a firm, such as manufacturing cost information and the development and control of budgets.】
5、 问题:Internal controls can prevent or identify mistakes, making the financial system more accurate and reliable.
选项：
A:正确
B:错误
答案: 【正确】
6、 问题:Financing is the commercial activity of providing funds for business activities, making purchases or investing.
选项：
A:正确
B:错误
本文章不含期末不含主观题！！
本文章不含期末不含主观题！！
支付后可长期查看
有疑问请添加客服QQ 2356025045反馈
如遇卡顿看不了请换个浏览器即可打开
请看清楚了再购买哦，电子资源购买后不支持退款哦
