2021 Business English:Case Studies(Southwestern University of Finance and Economics) 最新满分章节测试答案
本答案对应课程为:点我自动跳转查看
本课程起止时间为:2021-04-19到2021-07-26
本篇答案更新状态:已完结
Unit 1 Business Ethics Unit 1 Quiz
1、 问题:The CSC idea is to instill ______ and leadership skills for less-structured, diverse business environment and cultures.
选项:
A:managerial confidence
B:market competence
C:global perspective
D:partnership
答案: 【global perspective 】
2、 问题: Corporate social responsibility is no longer viewed as ______, but an investment that brings financial returns.
选项:
A:legal compliance
B:regulatory cost
C:operation for a reputation
D:business priority
答案: 【regulatory cost】
3、 问题: The alignment of charitable giving with business strategy, company skills and market needs is called ______.
选项:
A:shareholder responsibility
B:CSR value curve
C:performance assessment
D:strategic philanthropy
答案: 【strategic philanthropy】
4、 问题:The potential drawback of this investment ______ is that it is exclusive in the U.S. when many believe international diversification is helpful.
选项:
A:return
B:portfolio
C:classification
D:collection
答案: 【portfolio】
5、 问题:Trust is the foundation of the BBC ______; we are independent, impartial and honest.
选项:
A:business value
B:corporate values
C:corporate ethic
D:business ethics
答案: 【corporate values】
6、 问题:On the accomplishment of CSC assignment, employees hone their cultural and ______ literacy.
选项:
A:educational
B:technological
C:legal
D:marketplace
答案: 【marketplace】
7、 问题:______ is the process of designing, launching and running a new business, which is often initially a small business.
选项:
A:Entrepreneurship
B:Starting-up
C:Business renovation
D:Entrepreneur spirit
答案: 【Entrepreneurship 】
8、 问题: I don’t think I will take a(n) role, but rather become a consultant on merchandise and marketing.
选项:
A:execute
B:exempting
C:executive
D:cutting-edge
答案: 【executive 】
9、 问题:Pro bono is a Latin phrase for ______ undertaken voluntarily and without payment.
选项:
A:quality control
B:growth strategy
C:professional work
D:entrepreneurial work
答案: 【professional work】
10、 问题:许多企业社会责任倡议,包括减少能源消耗等,都是有助于降低成本结构或者增加产能的双赢局面。The underlined phrase “双赢局面” is in English.
选项:
A:win-win outcome
B:wining opportunities
C:win-win scenarios
D:winning situations
答案: 【win-win scenarios】
11、 问题:Code of conduct is a set of rules outlining the social norms, religious rules and responsibilities of, and or proper practices for, an individual.In Chinese, “code of conduct” is ______.
选项:
A:行动密码
B:行为准则
C:管理规范
D:行动管理
答案: 【行为准则】
12、 问题:Values-based regulation must be placed ahead of legal compliance when companies integrate CSR into core business strategy.
选项:
A:正确
B:错误
答案: 【错误】
分析:【Legal compliance usually occurs first on the CSR Value Curve.】
13、 问题:CSC assignment’s initial aim was to develop the skills and experience to succeed as new global leaders.
选项:
A:正确
B:错误
答案: 【正确】
14、 问题:Participants in IBM’s CSC assignment are small teams of excellent employees to help communities worldwide address challenges.
选项:
A:正确
B:错误
答案: 【正确】
15、 问题:Companies are beginning to align business objectives with CSR so as to reduce cost and enter less favorable market.
选项:
A:正确
B:错误
答案: 【错误】
分析:【Companies are beginning to align business objectives with CSR so as to bring competitive differentiation, permission to enter new markets, and favorable positioning in the talent wars.】
Unit 2 Marketing Unit 2 Quiz
1、 问题:A study of 200 companies shows a clear correlation between higher levels of customer satisfaction and ______.
选项:
A:stake risks
B:stock options
C:share dividends
D:stock prices
答案: 【stock prices】
2、 问题: Customer service calls involve direct interaction between ______.
选项:
A:companies and manufactures
B:manufactures and distributors
C:companies and their customers
D:customers and distributors
答案: 【companies and their customers】
3、 问题:If you’re looking to boost customer satisfaction, one of the most promising places to start is ______.
选项:
A:customer management
B:financial goals
C:customer service
D:stakeholder interest
答案: 【customer service】
4、 问题:One possibility she is seriously considering is to introduce a line of sorbets based on exotic fruits like kiwi and mango and that use low-calorie sweeteners.What does the underlined word “exotic” probably mean?
选项:
A:native
B:foreign
C:toxic
D:tasty
答案: 【foreign】
5、 问题:Problems with service had a much ______ than problems with the products themselves on customers’ likelihood to recommend a brand.
选项:
A:less effect
B:larger effect
C:equal effect
D:no effect
答案: 【larger effect】
6、 问题:Although the flurry of consumer interest in low-fat yogurt and low-fat ice cream certainly created some new market opportunities, it is not clear how consumers will react to these over the longer term. What does the underlined word “flurry” probably mean?
选项:
A:addiction
B:flow
C:popularity
D:mode
答案: 【popularity 】
7、 问题:It is believed that increased satisfaction has a(n) ______ impact on consumer spending, cash flow, and business performance.
选项:
A:positive
B:negative
C:neutral
D:unknown
答案: 【positive 】
8、 问题:The stakes are high.What does the underlined word “stakes” probably mean?
选项:
A:stocks
B:steaks
C:shares
D:risks
答案: 【risks】
9、 问题:Americans nowadays prefer low-fat ice creams rather than rich taste ice cream.
选项:
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